Frankfurt, 11 March 2013 – TravelRave will return for its fourth run from 21 to 25 October 2013 with new content on top of the insightful discussions that have become an integral part of th travel trade festival. Talent development in the industry takes centre stage as Asian travel leaders commit to initiatives focused on grooming the next generation of leaders at the Asia Travel Leaders Summit. Also new to the TravelRave calendar this year is the Union of International Associations (UIA)’s first Associations Roundtable in Asia.
TravelRave is a unique annual platform for thought leaders in the travel and hospitality industry to exchange insights, discover new opportunities, and celebrate the achievements of Asian tourism in a week-long festival. TravelRave 2012 brought together over 10,700 attendees (up 12 percent growth from 2011) from the entire spectrum of the Asian travel and tourism industry to network, exchange knowledge and share experiences over 6 events. Last year’s festival also saw Mr Ho Kwon Ping, Chairman, Banyan Tree Holdings, being awarded CNBC Travel Business Leader Asia Pacific 2012 at the Asia Travel Leaders Summit Gala Dinner.
Ms Neeta Lachmandas, Assistant Chief Executive, Singapore Tourism Board, says, “The forward-looking insights shared at past editions of TravelRave have generated lively discussions on the future of the Asian travel and tourism industry. TravelRave 2013 aims to continue harnessing collective Asian insights from the industry’s top leaders, uncover more business opportunities and provide a highly relevant platform for leaders to network with other professionals from across the industry.”
First UIA Associations Roundtable in Asia
TravelRave 2013 will see the return of anchor events such as the Asia Travel Leaders Summit, ITB Asia, Web In Travel, Aviation Outlook Asia and Singapore Experience Awards. In addition, TravelRave 2013 will include the Union of International Associations (UIA)’s first Associations Roundtable in Asia.
Traditionally held in Europe since 2006, the 2013 UIA Associations Roundtable will strengthen participation from international associations at TravelRave. Serving as a platform to facilitate the work of international associations, the Roundtable will provide education and networking opportunities to more than 100 international and local association representatives.
Specifically, the programme will cover topics of relevance to international associations: membership management and retention, sponsorship negotiations, community engagement, and communications tools and strategies with emphasis on subjects of immediate and current interest. The presentations and workshops will offer practical skills and information of use to associations in their work, featuring speakers and trainers with direct experience in working with international associations.
Grooming the next generation of talent
With Asia becoming a growth engine for the global tourism industry, there is a critical need to attract and groom the next generation of talent through strategic partnerships and carefully tailored talent programmes.
The Asia Travel Leaders Summit, an intimate dialogue among business leaders with strong interests in the development of Asia’s travel and tourism industry, will take a closer look at talent development at TravelRave 2013. Business leaders from the region including Thomas Cook India, Patina Hotels & Resorts, TAUZIA Hotel Management, Panorama Group, Pan Pacific Hotels Group, Dusit Group have committed to lending strong support to further build on the talent development theme and explore how businesses can provide accessible and customised development programmes for employees. Leaders will also delve deeper into the strategic functions of companies such as exploring how Human Resources can be shaped to influence service delivery, to more effectively serve the unique needs and demands of the fast growing Asian travel community.
Ms Lachmandas continues, “The growing importance of emerging markets in Asia will continue to influence and shape not only the products and services for the travel and tourism industry, but also have implications for organisational practices and business strategies of companies looking to harness the new customer segments.”
“To ensure sustainable growth, businesses will need to respond quickly to the changing consumer profile and deliver the appropriate solutions that will meet the needs of the new Asian consumer.”
Buoyant growth seen in emerging economies in Asia
For the travel and tourism industry, such discussions focused on the opportunities and challenges in Asia are vital if Asia is to maintain its leading position for tourism growth. The World Tourism Organisation (UNWTO) outlook for 2013 expects the Asia and Pacific region to lead international arrivals globally, with an expected growth rate of five to six per cent for 2013. This is well ahead of the global growth rate of three to four per cent.
In addition, according to a PhoCusWright study released at ITB Asia last year, Asia Pacific is set to continue to lead as the world’s fastest-growing travel region in 2013, reaching US$357 billion, a 64 per cent increase over 2009.
With the continued growth expected in Asia, ITB Asia 2013 will return with an expanded show that will take up two floors of exhibition space at the newly refurbished Suntec Singapore Convention Centre from 23 - 25 October 2013. Besides seeing a bigger exhibition, ITB Asia 2013 will return with a stronger programme line-up. “ITB Asia is committed to TravelRave’s objectives in delivering high quality, relevant Asian content that will be relevant to delegates. We will continue to work with the relevant partners to grow ITB Asia into a leading knowledge platform,” says Nino Gruettke, Executive Director of ITB Asia.
Last year, ITB Asia introduced an enhanced programme line-up with new conferences led by partners including UNWTO, MCI, National Association of Travel Agents Singapore (NATAS), Panacea Publishing Asia, Global Business Travel Association (GBTA), and Asia Cruise Association (ACA) to deliver highly interactive and insightful panel discussions.
Such quality content offered by ITB Asia mirrors the rich insights that will be shared at the other travel-related events in the TravelRave 2013 calendar.
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Leveraging the robust growth of the leisure and business travel industry in Asia, TravelRave, Asia's most influential travel trade festival, provides a prime platform for business leaders and professionals in the travel and tourism industry to convene, network, share knowledge and insights, discover new business opportunities and celebrate Asian tourism at its best.
2012’s showing brought in more than 10,700 delegates from across the globe, and TravelRave 2013, to be held from 21 to 25 October promises to be even more exciting. With world-class events, top speakers, and valuable networking opportunities, TravelRave sets the stage for collaboration and enables the industry to better harness the vast growth potential presented in the region.
About the Singapore Tourism Board
The Singapore Tourism Board (STB) is a leading economic development agency in tourism, one of Singapore’s key service sectors. Known for partnership, innovation and excellence, STB champions tourism, making it a key economic driver for Singapore. We aim to differentiate and market Singapore as a must-visit destination offering a concentration of user-centric and enriching experiences through the “YourSingapore” brand. For more information, please visit www.stb.gov.sg or www.yoursingapore.com.